Equipment

For Odyssey, the mission in 2020 seems to be not just about making better putters. It’s about making golfers into better putters. That effort will pursue multiple levels, and includes introducing putters that not only improve performance on mis-hits but models that improve the consistency of the stroke, the consistency of the way the ball
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The new Titleist Tour Soft and Velocity golf balls may not grab all the headlines of the company’s world famous, tour-played Pro V1 family, but don’t be fooled. The audience for these products is just as demanding as any tour player and maybe more so. After all these golfers speak loudly with their wallets. “Golf
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Miura Golf’s TC-201 irons were five years in the making but mark a continuation of a ramped-up production introduction schedule from a company that historically has taken its time bringing new product to market. Still, the traditionally minded forged iron company from Japan appears to be expanding its technological capabilities beyond one-piece forged irons to
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The Mizuno ST200 drivers and fairway woods use new titanium and high-strength steel alloys to fuel new levels of performance. Yes, that’s right. Golf club technology is still finding new titanium and steel alloys to enhance distance. Topping the company’s search is the use of what’s called a “super titanium alloy” in the face of
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The new XXIO lineup of Eleven and X woods and irons continue the company’s push toward helping average golfers boost their potential for distance with graphite shafts that get lighter and lighter. But in a slight shift in design focus, these new models of drivers, fairway woods, hybrids and irons aim to make these golfers’
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Patrick Reed has been an equipment free agent since Nike stopped producing golf clubs. That has allowed Reed the freedom of using equipment from a variety of manufacturers, and apparently, it’s also allowed him to work on some equipment of his own. PGATour.com reported on some custom irons that Reed appears to have in his
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